Back in 2019, we had the opportunity to create a cool new beer collab with our friend Jason Parkes of the Hatch. The beer was an ‘Okanagan Dubbel Franc’ which is a traditional Trappist-style strong ale, fermented with Okanagan Cabernet Franc from the Hatch for an Okanagan twist. The result of this collaboration was a complex and very interesting strong beer (8% abv) with notes of both the beer and the wine shining through.
This concept was different than the rest of our labels. We wanted a design that melded both brands together while also connecting to West Kelowna. The label our friends at Craft & Compass came up with was an interpretation of the Okanagan Valley from above with a hand-crafted feel. The label became a quick hit and we have since turned that design into a full wall mural inside our tasting room!